Here are a few ways to get clients to be more responsive. Continue reading
Author: Stephen Wershing
Forging an Ironclad Brand – Lindsay Pedersen on the Becoming Referable podcast
Someone who can differentiate a brand of bleach offers you tips on how to set yourself apart in the marketplace. Continue reading
Surviving the end of asset management fees
What would you change if clients had to pay you by check? Continue reading
Lessons from Breaking the Two-Hour Marathon Record
We welcome Steve Sanduski to discuss the lessons of athletes who have achieved great success. Continue reading
Your best new year’s resolution: Pick up a new habit
Here’s a proven way to accomplish what you want in the coming year Continue reading
Achieving radical relevance (and getting more referrals) — Bill Cates on the Becoming Referable podcast
In his new book, Cates describes the steps involved in being more relevant to clients and, as a result, attracting more referrals. Continue reading
Enhance your strategic planning with questions you ask clients
Charting your own firm's course for the next year has strong parallels with how you help your clients do the same for themselves. Continue reading
Adopting a Voice of the Client strategy – Becoming Referable podcast
Co-creating your client experience will drive loyalty and referrals. Continue reading
It’s more important to motivate than to inform
Your success depends on getting clients to do the right thing Continue reading
Brand is Everything – Tina Powell on the Becoming Referable podcast
Your brand is how people judge you – whether you pay any attention to it or not. Continue reading